My Skills
and Experience

• Planned and executed national digital marketing campaigns with the Meta business platform. Sold out frozen food products in 3 months with a daily ad budget of less than US$1. Sold out live cockerels in less than 3 days with a daily ad budget of less than US$1.
  
• Maximized reach and awareness for the brand through organic content marketing on Facebook and Instagram. Increased following by 5061% (44 t0 2271).

• Developed the new brand and its important collateral including brand strategy, brand brief, and brand messaging. 
• Developed and executed local real estate marketing campaigns with a multi-channel approach. 3 of 4 industrial properties were leased within 3 months.
• Developed a theme-based WordPress real estate website for the brand.

• Maximized reach by aligning campaigns with optimal channels. Helped Dana Air reach over 2 million target audiences in 6 months. 1.4 million target audiences were reached with organic content marketing campaigns on Facebook and Instagram.
• Enabled strong sales, for Dana Air, with well-coordinated campaigns for brands, product lines, and specific offerings.
• Wrote engaging verbiage for web pages, advertisements, and direct mailings.
• Coordinated and supervised content marketing campaigns for the group's subsidiaries including Dana Air, Dana Pharmaceuticals, and Dana Plast.

• Planned and executed national digital marketing campaigns with multi-channel approaches. Sold 100% of products on launch day.
• Discovered new marketing and distribution channels from campaign insights.
• Collected and analyzed customer data to identify potential markets and demand factors.

• Customized digital marketing strategies for different implementation strategies and ad programs.
• Managed websites, mobile applications, and social networking landing pages.
• Developed creative content and promotional materials based on specific brand or campaign requirements.
• Utilized chatbots, content, and social channels to streamline processes.

Handled aspects of promoting properties online and ensured they stayed within financial and brand guidelines.